In a crowded market**, Flipboard is one of the best e-magazine readers available**, being easy to use and intuitive, while providing ever better personalization, increased connection with social networks and looking slick and stylish.After promises to get it out midyear, Flipboard is finally releasing its much-anticipated mobile app for the Apple iPhone. Flipboard also now supports embedded videos in posts whereas before, when loading content, the app could only access text and images to make posts. The Flipboard app for tablets has been improved over the last few years meaning that it now works as well and looks as good for seven-, eight- and ten-inch devices as it does for phones. Top news sites such as the BBC and Mashable also work on providing Flipboard-optimized articles so that their content reads well in this format. Adding new content is very easy - a tap on the red ribbon will bring up not only a list of relevant publications, but also lists of these publications grouped by topic, such as 'Mac apps', which you can add in one click. You always have the option of opening the original source in Flipboard if there is some content missing. Swiping up and down will switch between articles, and tapping will open them. This personalization is only likely to improve with Flipboard's acquisition of Zite, a news aggregator that focuses on finding content that is relevant to each individual and often canĀ“t be found on social network or other news aggregation sites. You can save articles to your personalized magazine to read offline later or share with friends, like and comment.
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